Create The Practice You Want:
Law Practice Development Workbook by Irene Leonard
Irene Leonard's workbook, Create The Practice You Want: Law Practice Development Workbook, is designed to help lawyers create personalized marketing plans. This is Irene's first book, and she wrote it because she is passionate about helping lawyers practice law in ways that are fulfilling for them.
This is a practical workbook designed to help lawyers redesign or tune up their law practice based on defining their core values, improving marketing skills, and incorporating new coaching skills for improved communication and management in their practice.
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Hands-on
This hands-on workbook can be used by lawyers in any stage of their practice: from the lawyer just starting out to the senior lawyer wanting to improve, redesign, or make changes in their practice.
The workbook starts with an evaluation of your practice as it is today. Then it helps you create your personal mission statement and clarify your values.
In order to build the practice you want it is necessary to develop effective marketing skills. The workbook's rainmaking exercises help identify marketing activities and skills with which you are comfortable. Irene also addresses resistance and suggests ways to handle issues that might hold you back from creating the practice you want.
Coaching skills are introduced to develop more effective lawyering and better relations with clients and staff by communicating and managing at a deeper, more meaningful level. The final result is a personal marketing plan and valuable insights.
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